Note the location of the author of this story about Rush Limbaugh’s big new contract with Clear Channel.
Bangalore, India.
For a story less than 200 words long.
Apparantly Reuters has outsourced all its U.S. financial news to Bangalore The time difference means Indians are pecking at keyboards in the middle of the night for a fraction of the cost of U.S. reporters.
Good luck, Reuters, with a sleep-challenged Indian, at 3 a.m., calling an American businessman at 3 p.m. and trying to put together a coherent interview.
Hell, we probably won’t even get interviews any more. Just e-mail your press releases to Bangalore, Fortune 500.
The Dallas Morning News outsourced its IT support to Bangalore not too long ago, I also see.
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