SocraticGadfly: South of the Trinity? Out of Belo sight, out of Belo mind

October 10, 2008

South of the Trinity? Out of Belo sight, out of Belo mind

The Dallas Morning News has reportedly shuttered the south Dallas printing plant it started building less than five years ago.

Between the scandal over inflated circulation numbers, the multiple rounds of axe-swinging in the editorial room’s various sections, and the Snooze looking like it is on the mythical “divorce diet” the last couple of years, the News has been leaking subscribers like oil from a 1973 Nova.

So, they have a what, 100,000 square foot south Dallas ghost building.

I guess the Snooze either thinks southsiders will keep “whoring after the Morning News” (my original quote) with an occasional South Dallas Blog post on the editorial page, and a five-column photo once a week for each of the southside suburbs, or else are lost for good and out of the target demographic profile.

Actually, the two aren’t mutually exclusive, and the Snooze is probably hoping to limp by down here with a mix of a bit of whoring and more narrowly targeted circulation.

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