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March 15, 2011

Yes, Big Oil has no hair

Actually, it's Medium Oil, in the persona of Enbridge Oil.

Enbridge, which had a leak from a Michigan pipeline a few months back, wants to build a bigger one through British Columbia. Given how it handled the Michigan leak, it raised concerns.

So cybertricksters Yes Lab got a new campaign cooking. And, it worked:
“This was a funny way to dramatize the fact that neither Enbridge nor any other oil company can prevent spills, and that they basically have no cleanup plan,” said Shannon McPhail, a former Canadian oil worker and Canadian spokesperson for People Enbridge Ruined in Michigan (PERM), the group responsible for MyHairCares. “What's happening in Michigan proves that.”
Enbridge, though, was not amused. Not even close.

Yes Lab has more details on the pipeline:
Enbridge’s proposed Northern Gateway Pipeline would cut across the Rocky Mountains, the pristine Great Bear rain forest, and over 1,000 streams and rivers. The pipeline would carry 700,000 barrels a day of petroleum products across 1,170 kilometres between Alberta’s Tar Sands and the Pacific Coast, where supertankers would carry the crude though the treacherous Douglas Channel.
It's enough to be concerned, to be sure.

And, why is nobody in the U.S. so good at cybertricksterism as Yes Lab?

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