More in-depth, and with more nuance than The (MUST be capitalized) Dallas Morning News story, Brett Shipp of WFAA lets you know just what a community newspaper does and what it means.
Thanks, Brett.
And, he’s right about what a community newspaper does.
The small daily paper in the south Dallas suburbs, Focus Daily News? Doesn’t do obits. Or birth announcements. Or weddings. Or anniversaries. Or engagements.
And, I highly doubt owner Marlon Hanson will change that plan.
His primary purpose for his paper is, as a daily newspaper, to base his revenue on national advertising inserts.
So, if you want any of that “lifestyles” stuff, Best Southwest, and in the old-fashioned way of actually appearing in a newspaper, guess what? You have to pay Dallas Morning News rates for it.
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