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August 03, 2008

You CAN ‘have it your way’ – at McDonald’s

McDonald’s is trumping Burger King on menu options, not to mention restaurant design.

Just one problem. You have to go to Europe to enjoy this.

On the food side, it’s pasta in Italy, and (like Jack in the Box here), ciabatta-based sandwiches in France.

On the service and design side? Try built-in table iPods in France, and table service at some Italian Mickey Ds.

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