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August 30, 2008

Yahoo looks for better buzz than Digg

And, seeing this Time story about the cliqueishness of Digg, I don’t blame Yahoo’s news folks. About 60 percent of Digg’s stories are submitted by its top 100 users, who then vote for each other’s submissions.

Yahoo Buzz is supposed to have some similarities to Digg, but the rankings are moderated by in-house editorial oversight.

Digg’s system is especially vulnerable to business-related stories being touted for business marketing purposed. Digg’s tightened system can still be gamed, too.

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