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May 12, 2007

Journalism is now being outsourced to India

No, this is NOT a joke.

The New York Times It is pretty freaking scary, though.

When is local journalism not really local? When it's about Pasadena and written by someone in India.

James Macpherson, editor and publisher of the Pasadena Now website, hired two reporters last weekend to cover the Pasadena City Council. One lives in Mumbai and will be paid $12,000 a year. The other will work in Bangalore for $7,200.

The council broadcasts its meetings on the Web. From nearly 9,000 miles away, the outsourced journalists plan to watch, then write their stories while their boss sleeps — India is 12.5 hours ahead of Pacific Standard Time.

"A lot of the routine stuff we do can be done by really talented people in another time zone at much lower wages," said Macpherson, 51, who used to run a clothing business with manufacturing help from Vietnam and India.

So, on the Indian version of Craigslist, he posted an ad that said in part, “We do not believe that geographic distance between California and India will present unsurmountable problems, and that working together with you will result in your development of a keen working knowledge of this city's affairs.”

Dozens replied. One of the two chosen had attended the UC Berkeley Graduate School of Journalism. Rob Gunnison, the director of school affairs there, is dismayed. “It just seems so fundamental to journalism to be there,” Gunnison said. “I still can’t quite believe it's not a hoax.”

The only consolation I can take from this at first glance is that this appears to be a Net-only “newspaper.”

Nonetheless, Prof. Gunnison is right. Even with something theoretically as mundane as a city council meeting, you can’t get emotional nuances from a webcast.

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