SocraticGadfly: Why newspapers are dying, point the self-referential

June 10, 2015

Why newspapers are dying, point the self-referential

When newspapers are filling internal positions, that is, jobs at the newspaper, and a majority of applicants, when asked where they heard about the position, do NOT say:

"The newspaper's own ad"  ...

But instead answer ...

Referring to the classified ads Internet-era archenemy of newspapers ...

"I saw it on Craigslist" ...

Houston, we have a problem.

Just another sign of where the newspaper biz is these days.

That said, this is a small weekly that's near, but not itself a part of, a metro area of about 300,000. It's not like the Metroplex, the Bay Area, or something like that.

I mean, it's kind of sad to write that. But, it's not like I'm giving anything away in terms of trade secrets or something. I'm just stating the facts on the ground.

No comments: